... we become too insular, too caught up in our routines. Specifically in the blogging world we get stuck inside the confines of our RSS Aggregators and we miss out on the synchronicity in other parts of the Web - and indeed in other forms of Art. Synchronicity to me means looking for meaningful coincidences in multimedia, literature, music, art, heck even television. So in this sense synchronicity means to go outside the blog world and explore other worlds. The greater your exposure to different ideas, the more likely you are to formulate new ideas.
from a great post on blogging and synchronicity by Richard MacManus