The blogroll said: this is who i like to read, who do you like to read? Oh Cool! I see you--Do you see me? Oh Cool! I will check out who you like to read. Why don't you check out who I like to read? Oh cool! I will add that person from yours and you from mine and his from hers and theirs from theirs. Along with our posts, blogolls were streetsigns to regular coversation spots.
Then new people started writing online.
Then we added them to our blogrolls.
THEN WE ADDED THEM TO OUR BLOGROLLS.
I'm glad I still do that.
We need to keep doing that.
Otherwise it's just another silly pyramid scheme.