It's the little things ...

To be honest I haven't got the same buzz out of the last few Steve Jobs/Apple announcements because most of it didn't relate to me or amaze me but with today's announcements I did find myself uttering an involuntary "Wow!".

It wasn't at the big things - thought they were interesting and cool - especially iTunes 7 with its film download and new interface - but at the new iPod Shuffle.

Stunning! A tiny, tiny unit with built in clip in an aluminium case that just looks soooo buyable. I have a Shuffle already and a 20Gb iPod but I am still sorely tempted.