"What does the money machine eat? It eats youth, spontaneity, life, beauty, and, above all, it eats creativity. It eats quality and shits quantity." - William Burroughs
I have just been reading about the Burger King influencer story. Well, I say reading it, I'm not that interested but I glanced at the headlines. Even a one paragraph article about influencers is tl:dr in my book.
Anyway, someone I know in the media occasionally tries to wind me up by saying "Social Media has gone toxic" and I think is surprised when I agree. But social media isn't what I got excited about in the first place, it is the cess filled swamp that they, the media, created out of our valuable online conversations.
I know it is too late to stem the tide but if any of you reading this who work in the media could pause to think about the impact of your intrusions into this online space I'd really appreciate it.
Meanwhile I am proud to know people who are working hard to take the internet back.